We thoroughly research your Google Ads campaigns and prepare a report with easy-to-understand statistical indicators. We give you suggestions to improve your marketing strategy.
We examine the use of negative keywords, which are key to keeping PPC costs down.
We study the quality of the scores, as they have a major impact on the return on investment, improving rankings and lowering costs.
We measure your CTR, to find out which ads, registrations and keywords are working and which need improvement.
We analyze how much time you spend in your account because we've found a correlation between those who spend more time in their Google Ads accounts and their success.
We research the use of long tail keywords - if you don't implement them, you miss opportunities to capture high intent, low cost traffic.
More landing pages usually mean more targeted messages. We study your pages to see if they stand up to the competition.
We look at the use of text in ads, which is the key to strong performance in terms of impressions, clicks, CTR and ad rankings.
We make sure you apply best practices, which Google Ads experts follow for high performance.
Our evaluation will reveal new opportunities to reach a relevant and broad audience that will convert into potential customers. We analyze implemented campaigns, their results and offer optimization solutions.
We check how your campaigns, ad sets and ads meet Facebook standards and ensure you're making the most of your budget.
We analyze how key performance indicators differ depending on the audience your advertising is targeting.
We identify potential campaign objectives that do not match the account objectives.
We examine how frequently you make changes to your Facebook Ads account. Changing images and content helps your ads perform better.
We analyze the ads with the best and worst(!) results. We give you feedback on the strategy implemented.
We consider your industry and study how your advertising account ranks against the competition.